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Is your article hiding among millions of others, difficult to find and not being read as a result? If it is, you’re not alone; great research can go relatively unnoticed if it’s not highlighted and indexed in the right way. In their official blog, Google shared some information about featured snippets. If your website is listed with a featured snippet on the search results page, it will stand out from the rest of the results. While search engines have gotten much better at identifying these spammy sites, and filtering them out of their search results, they can still pose a problem. It’s better to have a custom 404 error code page than to have an empty page — it doesn’t send a good message to search engines or site visitors.

Adopt a customer centric view of anchor text

Some long-tail keywords have little paid competition, while others are surprisingly expensive. If you have redirect chains, Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... the conventional wisdom is that the loss in link equity is compounded. If there are two redirects in place, that becomes 85% of 85%, or roughly 72%. The more redirects there are, the worse it gets. You are going to plant some seeds. The benefits of guest blogging are endless and often underrated. By tapping into already established communities, you can increase your reputation, build high-quality backlinks, get more exposure to your website and much more.

Reasons why you cannot learn hits well

Search engines constantly tweak their algorithms to try to balance relevancy algorithms based on topical authority and overall authority across the entire web. Sites may be considered topical authorities or general authorities. If your business is not making the most of the services of an industry-leading SEO agency, then you are putting your business at a disadvantage. Keep an eye on organic search and watch out for drops in search performance, attribute those drops to specific actions, and develop a game plan for recovery and beyond. Analytics!! Check them. If your analytics show a high bounce rate from your home page, and that your visitors are not going to your site’s inner pages, then this presents a huge opportunity for your to revise your home page and make it easier for your prospects to do what you want them to do.

Reasons that marketers love citations

There is a massive amount of content available on the internet, but none is more important to website owners and marketers than search engine results pages (SERPs). Once you have completed your initial keyword research, review your keywords to identify which are most relevant for your business and which have the highest volume. Increase visibility to new content you create by sharing it on social networks and building links to your content (both internally and from external sites). According to SEO Consultant, Gaz Hall from SEO Hull : "Like news articles, content that includes statistical reports will also go out of date."

Be clear, truthful and accurate when it comes to inbound links

This is even more important when working with clients, as you need to gather knowledge and insights while still meeting client demands to complete work. Take a butchers at Profile Business, for instance. If you think it’s hard to be on top at the moment, just wait until five years from now! Halfway through 2015, Google announced that mobile searching was more popular than traditional desktop searches on 10 countries, including the mass markets of the US and Japan. There are many successful blogs out there with incredibly popular and well converting giveaways.