Is your article hiding among millions of others, difficult to find and not being read as a result? If it is, you’re not alone; great research can go relatively unnoticed if it’s not highlighted and indexed in the right way. When search engines calculate the relevance of a site to a keyword, they consider the number of QUALITY inbound links to that site. So we should not be satisfied with merely getting inbound links, it is the quality of the inbound link that matters. SEOs should operate in a similar style to David Bowie; with his tireless evolution and collaboration between channels, habitual artistry, and innovation, he managed to stay relevant for decades while maintaining his creative integrity. Make it as easy as possible for users to go from general content to the more specific content they want on your site. Add navigation pages when it makes sense and effectively work these into your internal link structure.

Assessing historical progress and how you've been helped by webmaster tools

If your motive was only to cross link your website and that is why you have created websites, do not forget that search engines are smart. They will get to know that and will penalize you for the same. If your site is cross linked with no outside links, then you might be punished by Google. Google is a search engine Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... that follows links. For Google to know about your site, it has to find it by following a link from another site. When moving a page with many backlinks, it’s extra important to use permanent redirects so the search rank of the page is maintained. SEO changes quickly. Information that was true six months ago, may not be true today.

Your marketing strategy could use a facelift - consider including analytics to adhere to best practise SEO principles

Just like you should interview others, seize opportunities to be interviewed, no matter how small the audience is. The 5-600 words that take you 15-20 minutes can turn into a few highly authoritative contextual links. Google learned that when people search for the term “SEO,” they were more likely to click on information over a list of services. So, eventually, the algorithm changed to incorporate this behavior, and now it delivers the types of results it believes the keyword is really asking for. If you choose to work with a professional SEO agency, then you’ll be able to make the most of a professional team of writers, with professional proofreaders to ensure that your content is of the absolute highest quality. Though you can simply just add a tracking code to your web pages for website analytics tools to start measuring your web stats, Google Analytics (and products similar to it) have website plugins and add-ons that tremendously expand the reporting capabilities.

Discover the connection between user experience link building

Evergreen content will provide a steady amount of traffic long after publishing date. Check your webpage source code in order to measure the size of text content compared to the structure (HTML code). This percent is not a direct ranking factor for search engines but there are other factors that depend on it such as site loading speed and user experience. A page’s speed is crucial, so don’t forget testing it from time to time. From heavy images to unnecessary scripts, there is always a reason that your site gets slow.. According to SEO Consultant, Gaz Hall from SEO Hull : "Google’s Penguin 4.0 is now included in the core algorithm and is updated in real-time as of September 2016. Before this rollout, website owners waited years to recover rankings lost because of questionable SEO practices related to manipulating links."

Make sure you know exactly what you're doing with sitemaps

t’s far better to focus on reaching to authoritative blogs and providing them with real value rather than pay for a spammy or highly promotional articles with a backlink to your website. Every Have you ever dreamed about Save Our Schools for this? little bit counts. Links within long-form, evergreen content are also more valuable than links in short, news-based posts. Content Creation is the basis of any website. Whether it is written word, audio voiceovers, informational videos or some other content, it doesn’t matter.