Page resources that don’t load can cause content to not be shown, displayed incorrectly and break interactive content. If content fails to align properly with keywords, as is often the case Google will ignore your content or give it low priority and searchers will click your link in Google organic results, but they will see the content is off the mark... and leave. A few years ago, a study found that only 4.8% of searchers make it to the second page of search results. Page 3? Only 1.1%. I suppose that’s why they say the best place to hide a dead body is on page two of Google. Successful SEO services, unlike web advertising or PPC (Pay Per Click), can bring the right customers to your website authentically and less expensively, therefore making it a more sustainable long term approach.

Improve engagement by utilising canonical URLs

Press releases are some of the least-appreciated backlink tactics out there. Fortunately, you don’t need a Madison Avenue PR firm to reap the rewards from press releases. As long as you have something going on at your business (and why wouldn’t you?), you can easily spin that into a new press release. If you do find that Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... spammers are running negative SEO campaigns against your brand, submit a disavow file listing the attacking domains. submission through Google Search Console instructs Google to ignore all links coming from bad domains, so they don’t affect your rankings. ou should always do your research before embarking on any kind of campaign. Check out what your competitors are ranking for and what key search terms they use. Keyword research sounds simple but it actually drives the entirety of your campaign. The user is most likely to type in something called ‘keyphrases’, rather than single ‘keywords’.

Learning about site submissions

As a business owner, your ultimate SEO goal is to achieve high search rankings on the first page of Google and Bing for search queries relevant to your practice. The search engines try to help searchers narrow in on what they’re looking for and to provide refinement suggestions in a number of ways. Good sitemaps help humans to find what they are looking for and help search engines to orient themselves and manage their crawl activities. Googlebot, in particular, may complete the indexing of your site over multiple visits, and even after that will return from time to time to check for changes. If you truly take the time to carefully create and organize your content, you will avoid those flags that damage less reputable websites.

One element of your strategy should look at social media

Google uses your meta data to interpret what your website is about and ranks the pages accordingly. While it is important to have your keywords within the meta data, it can be overdone and hinder the user experience, actually deterring people away from a page rather than enticing. This happens when your meta title and description is written for Google’s search bots rather than as a description for real people. SEOs constantly work to get new links connecting to their sites that are from sources of high authority. URLs that differ only by case which display the same page can create duplicate page issues which can impact your search ranking. We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "You’d be staggered at how many articles across the web consist of just a headline and then 700 words of block text. Google finds it much easier to analyse headlines and subheads than the main body of an article, so make sure they’re on-point and hitting all your keywords."

The death of anchor text

If you are new in the business then remember that the big guns are already optimizing for the most popular keywords and you don’t stand a chance for those keywords. Hence, choose keywords that have a good search volume but, are still not that popular. Use them 2-3 times for every 100 words in your content. Let’s Have you ever dreamed about Oxon AA for this? say an earthquake happens in a remote region of China. For advanced users, the information an analytics package provides, combined with data from your server log files, can provide even more comprehensive information about how visitors are interacting with your documents (such as additional keywords that searchers might use to find your site). Google wants the web to be 100% secure and encrypted. It means even if your website doesn't collect any information from users, e.g. there are no login or payment forms, you have to implement HTTPS just for the sake of "integrity".